Writer and consultant Molly W. Wasserman wrote this a while back. It seems to become timlier with each reading :
Real Estate Internet Warning©
Despite advertising claims to the contrary, the Internet is not an experienced real estate professional. It cannot consult, counsel, advise, apply knowledge of local real estate laws and market conditions, make judgments, own the result, or most importantly, understand your individual goals and needs and care about you as a client. Furthermore, while the Internet can provide information, it cannot interpret it. (used by permission, compliments of Molly W. Wasserman)
In these times of Internet 2.0, and a seemingly endless barage or real estate listings, mortgage, and value information readily available on the web, maybe it is time to get back to the basics and start considering the value of the REALTOR as the hands-on, live expert on local real estate.
Despite advertising claims to the contrary, the Internet is not an experienced real estate professional. It cannot consult, counsel, advise, apply knowledge of local real estate laws and market conditions, make judgments, own the result, or most importantly, understand your individual goals and needs and care about you as a client. Furthermore, while the Internet can provide information, it cannot interpret it. (used by permission, compliments of Molly W. Wasserman)
In these times of Internet 2.0, and a seemingly endless barage or real estate listings, mortgage, and value information readily available on the web, maybe it is time to get back to the basics and start considering the value of the REALTOR as the hands-on, live expert on local real estate.
If you were being sued, needed surgery, or had a sick pet, you might glance at the internet, but your first choice would be a real, live professional.
Also read Ms Wasserman’s article, Are Real Estate Agents Commodities OR Professionals Whose Expertise and Experience Makes All the Difference?
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Angie Vandenbergh says
I think that is a great quote. Information is only good to a point… you have to know how to fill in the gaps; you have to know where the gaps are…
I think the good thing about realtors blogging is that it helps bring in that local expertise to the online hungry information surfers 🙂